OUTRAGEOUSLY EFFECTIVE

BUSINESS DEVELoPMENT DIRECToR

Ash is responsible for all of INVOLVE’s new Client Development, Sponsorship and Marketing activities.

Born in Hawaii near to the Manoa Valley, but unfortunately raised in Berkshire in the Thames Valley, Ash graduated from Bournemouth Universtity with a BSc in Business. After completing a disseration that studied the characteristics of what makes effective business communicators, he naturally gravitated towards a role at INVOLVE in 2005.

When he’s not getting to grips with how Social Media can help drive brand awareness and deliver ROI for INVOLVE (any tips gratefully received) he spends most of his time speaking to clients about the variety of challenges we face in today’s business, and how getting employees involved in organisational change is the best approach for getting buy-in and creating real behaviour change.

Having traced his heritage, Ash found that he has Native American Indian heritage and is linked to the Wyandotte tribe from Oklahoma. He is subsequently in the process of changing his name to Tatanku Aka Oolu, which means ‘Dances with Desktop’ – kidding!

Follow him on Twitter at @involve_uk